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Mega-Merger Collapses: Be Careful What You Wish For

Posted on May 13th, 2014 | Author: David T. Harmon

The Omnicom-Publicis deal blew up due to an apparent “culture clash” and an inability to work out the details towards integration. ¬†According to the Wall Street Journal (May 12, 2014, page B4), since “Omnicom pays better than [Publicis]” there was disappointment among Publicis staffers as many anticipated increased compensation coming their way.

While that may be the case, integration of two behemoths can often lead to reductions in force, making the disappointment over pay rates the least of concerns. So, it may have been a blessing for many employees that the devil in the details forced the proposed merger to collapse.